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Avenue Twenty-One, The First Year

August 12, 2017

Walking into Avenue Twenty-One, in historic downtown Troy, Ohio, it’s clear that this shop was created out of a passion for a clean aesthetic and luxurious items.

The evidence is in the details. From gold sequin hangers to the decorative wall fixtures, every display has been thoughtfully crafted with unique and vintage touches.  Creating a perfect aesthetic for this curated boutique, happily situated in Downtown Troy, Ohio. At only a year old, this upscale lifestyle boutique has quickly become a local favorite.  And they are embracing the fact that they are a place where women come to mingle, network and most importantly, shop!

Named after her lucky number, Avenue Twenty-One is the creation of Tara Kanch, a graphic designer who specialized in wedding and small business branding. Originally from Pittsburgh, Tara has worked in graphic design for six years. Tara started her business online, as her it developed she began to create more of her own products. After moving to  Troy, she decided to open a studio as a place to create with clients. What began as an idea to include a small retail space inside the studio, has grown into what you see today as Avenue Twenty-One. This space features amazing products, some designed in-house and all handpicked to curated perfection.

Looking at her first year of business, Tara believes that building relationships with other local downtown businesses and building up her loyal customer base is Avenue Twenty-One’s biggest achievement.

Tara has strived to not just have a store but a destination. A place women come to create relationships, enjoy a sense of community and a treat themselves. Their following has enabled it to become just that and she listens to their input when deciding on new products and brands.  For anyone looking to start their own business Tara offers up some advice,

“Stay true to your vision, don’t be afraid of other businesses and work with other businesses to create a more positive community.”

Now on the brink of celebrating their first year, Avenue Twenty-One is already looking ahead. In their second year they will be putting a fresh spin on everything you have come to love about the store. Expect to see a variety of new products and offerings. This includes offering more creative workshops ranging from floral design to brush lettering classes. The creative workshops serve as a great alternative to bachelorette parties, birthdays, or just as a chance to get friends together to make memories.

Avenue Twenty-One will also be shaking up the brands they carry to include Lilly Pulitzer, Moon & Lola, & Muse bath bombs while still carrying many of the brands you already know and love like Valuspa candles and Kate Spade. They also plan to enhance the client experience by rolling out ways to take a more personal and customized approach to gift giving around the holiday season.

Avenue Twenty-One is celebrating their first year of business by throwing an amazing two-day Anniversary Celebration!  It’s here that they will be unveiling their new look and new product lines! They will also have a bouquet bar, lash extension (by appointment), entertainment, and games. This is the perfect opportunity to swing by and see a sampling of everything new to come.

If you are a bride looking for wedding favors, a small business owner looking for design help, or a shopper looking for the perfect home or fashion accent, make sure to check out the most Instagrammed store in Miami County, Avenue Twenty-One.

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